Fishing
DUO: Lure Maker with Japanese Craftmanship

In the world of Japanese fishing tackles, there is one brand which boast the true Japanese craftmanship. That is DUO. In this blog, you can see the brief histrory of this brand, philosophy and some key products. While there are many product categories in which DUO is producing their lures, I needed to select key […]

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Fishing
The Lure for the BIG BASS; DEPS

When anglers speak about giant bass, trophy hunting, and big-bait culture, one Japanese brand is always mentioned with a special kind of respect: deps.Unlike many fishing brands that focus on versatility and numbers, deps was created for a single, uncompromising goal — to target monster-class bass only. This article explains the origin of deps, its […]

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Fishing
JACKALL; History, Development Philosophy and Now

JACKALL is one of the most influential lure brands in modern Japanese fishing. From iconic designs like the TN series to innovative creations like the GANTAREL, the company has built a strong reputation among anglers of every style. This article introduces JACKALL’s history, development style, signature products, and its expansion into global markets. How JACKALL […]

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Fishing
Application of Seabass Lures for Pike Fishing

Japanese seabass lures—designed originally for Suzuki (Japanese seabass) fishing—should have been more popular in Pike fishing, in my opinion. Although these lures were born in a saltwater environment thousands of kilometers away, their design principles make them surprisingly effective not only for seabass but also for freshwater predator fishing. Here are reasons why I think […]

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Fishing
A Visitor’s Guide to Lake Biwa — Japan’s Legendary Bass Destination

Japan’s largest freshwater lake, Lake Biwa, is one of the world’s most respected fisheries—home to giant largemouth bass, diverse ecosystems, and year-round fishing adventures. Some of you may know that this is the lake produced the worlds largest bass (my blog post about the big bass is here.) Whether you’re chasing your first trophy bass […]

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Fishing
Fishing Tackle Shows in Yokohama and Osaka, in 2026

Have you been to Japan? As a fishing enthusiast, January and February are some of the most interesting timings to visit Japan. Do you know why? Japan's two biggest shows are held in January and February; Yokohama fishing show in January and Osaka fishing show in February. These exhibitions serve as major meeting points for […]

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Fishing
Trophy Bass Fishing in Japan

For many bass fishermen globally, to come to Japan for fishing is a good chance to get a trophy bass. In Japan there are some lakes which are said to hold the bass over 70 cm (about 27 inch) length or nearly 15 pounds. In this blog, you can get the idea of which lake […]

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Fishing
Swimbaits in Japan

Swimbaits in Japanese Bass Market This year, a new swimbait was released from Megabass. It was a renewal of the famous swimbait, MAGDRAFT. What was renewed was the improved magnet hook holding system, MAG HOLD system. It is improved in the way that the magnet is not easily exposed out of the body. And they […]

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Fishing
Differences Between Fishing Tackle Shops in Japan and Other Countries

From my personal experiences visiting fishing tackle shops in many countries, I see that fishing tackle shops in Japan stand out for their meticulous retail presentation, customer engagement, and operational efficiency. While tackle shops worldwide may carry similar product categories, rods, reels, lures, lines, and accessories, Japanese stores often take a more refined, systematized approach […]

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Fishing
How to Go Black Bass Fishing in Japan

Black bass fishing is one of the most popular freshwater fishing activities in Japan, attracting both locals and visiting anglers. The most common species targeted is the largemouth bass, introduced from the United States in the 1920s. Today, Japan is known for having some of the most passionate bass anglers and even high-level tackle and […]

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